Client survey reports positive outlook, with BCG best positioned to benefit

The survey of 400 executives from private sector clients, predicts higher than expected growth for the European Consulting Market. The report states that 95% of management consultancy clients have either no plans to reduce the level of consulting, or they plan to increase it significantly.  The increase in demand is driven by client need for increased external input as internal headcount is kept in check.  This shift has implications for the way in which consulting firms work.

Some key findings from the report:

BCG best positioned for growth – the report includes client rankings of how the biggest global consulting firms are positioned to benefit from this growth. The Boston Consulting Group came top, thanks to its good reputation and its perceived ability to diversify by role and delivery model. PWC was the highest ranked of the Big 4, thanks to positive impressions about the quality of its people.

Validation of difficult decisions is a key driver of demand - a third of consulting is commissioned to access specialist skills, but a sixth now stems from the need to have difficult decisions validated and defended to internal and external stakeholders.

Different expectations regarding implementation – many clients now expecting greater collaboration with internal consulting units.

Growth in international work – the report estimates that, overall, around a third of all consulting work has an international component to it – and that this is likely to grow.

More details on the report can be found here.